17 Small Business Marketing Tips for 2017

17 Small Business Marketing Tips

 

New Year’s Day and beyond will present excellent opportunities for entrepreneurial pursuits in 2017. Having the vision and the fortitude to execute a clever marketing idea will separate successful ventures from mediocre pursuits. Mobile Copywriter reveals some of its top small business marketing tips for 2017.

Boost Audience Engagement

Aspiring to increase sales without paying attention to loyal followers might be a recipe for disaster. Ask occasional questions to keep a pulse on important matters to staff members, colleagues and social media followers.

 

Share Clear Messages

 

Time is scarce. Provide content that is easily understood versus complex details that might present challenges for readers to comprehend. Remembering to K.I.S.S. is among the best small business marketing tips for 2017, as the acronym means to keep it simple stupid.

 

Focus on Quality

 

While it might sound cliché, a focus on quality is more important than producing a large quantity of inferior goods. Besides, it’s good to remember that quality speaks volumes! A company that receives positive references for quality should excel at customer retention and at opportunities for growth.

 

Present Original Content

 

Original content may be used to distinguish a company from other competitors within the marketplace. Investing in resources to present a unique approach or a customized message will show readers that their time is valuable. Companies that are less creative will take shortcuts to spin or to duplicate content from other sources. Not only does the use of duplicate content reflect poor values, Google will penalize companies that engage in the practice. Never compromise or settle for content that is not original.

 

Use Multiple Social Media Platforms

 

Social media enables small businesses to interact with folks who have a variety of interests. Maintaining an alliance with a specific social media platform could be counterproductive to networking. Social media engagement across multiple platforms is one of our top small business marketing tips for 2017. Share on Twitter

 

Build Brand Awareness

 

Every major consumer products company aims to strengthen their brand awareness among consumers. Companies in the food and the hospitality industries spend plenty of marketing dollars to maintain their brand recognition with consumers. Small business owners should relentlessly strive to build brand awareness to get found online faster.

 

Provide Relative Information

 

Readers will appreciate companies that display sought after information. For instance, a consumer who performs a search for reverse mortgage loans should not arrive at a web page that discusses Forex Trading on a mortgage website. Higher sales conversions are more likely to occur when a web-based user finds information that is relative to a search query.

 

Break Up Walls of Text

 

Readers frequently abandon web pages that reflect large paragraphs. Instead of displaying large blocks of texts, a group of small paragraphs with three or four sentences can enable a reader to consume the content in bite-sized portions. Content that is separated by subheadings enables a reader to scan a web page for desirable information.

 

Give Concise Details

 

It is very wise to provide readers with thorough answers. However, unnecessary details or filler content may be frowned upon. Remember to give concise details that are spot on.

 

Get a Responsive Website

 

Ever notice a company website that looks great on a desktop computer, however, the website must be resized for viewing on a tablet or a smartphone? With a responsive website, a user will be able to seamlessly view content on any screen size for desktop computers or mobile devices. A company that does not have a responsive website could receive search engine penalties from Google, Yahoo and Bing.

 

Update Website Content

 

Fresh website content is needed to motivate readers to make continuous visits. Since a purchase might not occur on an initial visit, a reader who found helpful information might decide to bookmark a website for future visits. Regularly updating website content is a major small business marketing tip for 2017.

 

Blog Frequently

 

Frequent blog posts are a great way to share information with subscribers and new visitors. Ideally, a small business should generate several blog posts per month. A higher search engine ranking may become an added benefit for a company that blogs frequently.

 

Use SEO Copywriting

 

Search engine optimized copywriting aims to compel website visitors to take decisive actions. Typically, a website visitor is going to quickly browse a web page for interesting content. SEO copywriting delivers powerful content that leads a reader toward a specific call-to-action, such as a phone call to the company or to complete a contact form.

 

Upload High-Quality Images

 

Search engines cannot read images, however, an eye-catching graphic image could generate more engagement among website visitors and social media followers. Be sure to upload images that are relevant to a blog post or a website article.

 

Display Social Media Icons

 

Linking a company’s social media icons to a website and its blog are favorable small business marketing tips for 2017. Thousands of additional connections could be made when new website visitors decide to follow a company on multiple social media networks. A display of social media icons can enhance a website’s image.

 

Concentrate on Local Internet Marketing Strategies

 

Small businesses that focus on local marketing may be able to outsell companies that are ignoring residential and commercial customers who are nearby. Local Internet marketing is less expensive to initiate than national or global campaigns. Stronger repeat sales may stem from local marketing strategies.

 

Outsource Content Marketing Tasks

 

It takes a lot of content to gain traction online. Instead of waiting until time permits to masterfully craft eloquent content that excites readers to make a purchase, a small business can outsource some of its creative content and marketing tasks to experienced professionals. Outsourcing may be used in conjunction with a company’s in-house creative team, SEO specialist and web designer.

Mobile Copywriter provides SEO services and local Internet marketing help for small and mid-sized businesses. Using a variety of digital strategies, we generate website traffic and targeted Internet leads for clients throughout the United States. Use the blue button below to contact us about professional website content, blog posts, press releases and additional small business marketing tips for 2017.
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Need Marketing Help? Buy Articles For Your Blog Online

Blog

 

Getting new customers to visit a small business website might require marketing help. While everyone is trying to figure out how to rank at the top of Google, Yahoo and Bing, smart entrepreneurs can buy articles online to increase website traffic. When a company wants to get found online, Mobile Copywriter is the Internet marketing service for creative SEO website content.

Online Marketing for Small Businesses

Marketing is essential to increasing sales for a small business. However, the Internet has made it possible to scale a company’s sales with a variety of digital strategies. Informative blog posts may be used to foster higher levels of engagement with online readers. Our blog writing services are ideal for small businesses that need immediate marketing help to generate more website traffic and online sales.

SEO Blog Posts to Increase Website Traffic

Quite often, the percentage of online sales for a small business is in direct proportion to its website traffic. So, more website traffic should equate to more online sales. A website’s traffic quality must also be considered. Random website visits rarely result in online sales, while targeted website traffic frequently leads to more online sales.

Search engine optimized blog posts are a great way for small businesses to increase website traffic via targeted prospects. Competitive business owners are using our SEO blog posts to get found online and to increase website traffic.

Buy Articles Online to Market a Small Business

Marketing a small business is a daunting task. Fierce competitors are always trying to gain an edge in local markets. Deciding to buy articles online from an SEO company that develops amazing website content is a step in the right direction. Don’t settle for lackluster results from inexperience writers or from cheap blog post writing services.

Contact Mobile Copywriter to obtain the blog articles that you need and to get content marketing help to grow your business online.

 

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3 Ways to Increase Online Sales With Blog Content Writing

Increase Sales With Blog Content Writing
Increase Sales With Blog Content Writing

Updated 8/19/2023

Blog content writing provides an inexpensive method for small business owners to connect with consumers.

Using a regularly maintained blog, small business owners are typically able to increase their website traffic and to obtain Internet leads from buyers who are searching for a variety of products.

Increase online sales with blog content writing to make more money on the Internet.

Get More Sales With Blog Content Writing

An entrepreneur who expects to increase online sales with a blog that is outdated might be misguided.

The best way for a business owner to understand the importance of fresh blog content would be to get inside the mind of a website visitor.

Consumers demand fast responses and information now.

No one wants to read old news.

Imagine going into a retail store to pick up a newspaper and the newest periodicals display dates that are more than three months old.

Now only is that retailer likely to have lost a sale, but many other sales were probable lost, too.

For a small business owner, a website should be a powerful digital storefront.

An increase in online sales may result with the creation of fresh blog content.

Inform Blog Readers About New Products or Developments

In most cases, a small business is experiencing growth or stagnation.

Either way, a company that builds rapport with its supporters and prospective customers has the opportunity to improve their bottom line via an increase in online sales.

Never taking website visitors for granted is the best way to help ensure future visits.

Because, after awhile, website visitors will grow tired of seeing a stale blog that rarely receives updates, as there are so many competing blogs that receive fresh blog content on a daily basis.

Think about this for a moment. It’s highly unlikely that a consumer would stumble into a shoe store to rent a DVD movie.

However, a consumer who plans to go bowling in a few weeks might perform a web-based search for bowling shoes online.

With the Internet, a motivated small business owner can implement a variety of marketing ideas to increase online sales.

Sharing information, new developments and new service offerings could engage readers to seek more details about specific programs or products.

Use a Blog to Build A Subscriber List

A subscriber list could be worth a pot of gold to a small business owner.

Using Really Simple Syndication (RSS), subscribers to a small business blog will get alerts for new updates.

Subscribers who are plugged into the RSS feed for a small business might enjoy receiving fresh content, promotional information and details about a variety of special incentives.

A small business owner has an excellent opportunity to increase online sales with blog content writing that provides useful information for its list of subscribers.

As a US-based writing company and Internet marketing firm, Mobile Copywriter provides article writing services and blog content writing for small business owners who want more Internet leads and to increase online sales.

Need Blog Content For a Small Business?

Contact Mobile Copywriter for prompt support.