Local lenders can compete to get a larger share of mortgage leads. When a borrower performs an Internet search for purchase money home loans, refinance loans or for a reverse mortgage loan, the most visible mortgage companies are likely to receive a financing inquiry. Mobile Copywriter helps local lenders generate affordable SEO mortgage leads.
Why Should a Mortgage Lender Focus on Local Leads?
Lenders should focus on local leads because home buyers often perform local searches. For instance, a home buyer in Nevada might perform a Google search for mortgage loans in Las Vegas.
While nationally known lenders are trying to dominate the United States for virtually every mortgage keyword, a local lender would be wise to concentrate in states where the company holds a license to originate mortgage loans. However, if a mortgage company is only licensed in New Jersey, a lender can form a strategy to generate targeted mortgage leads from nearby cities and counties.
Thousands of prospective buyers are typically within a 20 mile radius of local mortgage companies. Using a creative way to engage with borrowers could enable a local lender to receive an abundance of mortgage Internet leads.
Get Affordable SEO Mortgage Leads With Content Marketing
Creating and marketing high-quality website content is the best way to generate affordable SEO leads. When mortgage companies hire copywriters to create search engine optimized content, a number of positive signals may be realized. SEO content can increase website traffic, Internet leads and closed loans for a local mortgage company.
SEO services often charge local mortgage companies thousands of dollars per month to run a marketing campaign that is designed to generate more business. Cheap content writing services generally provide worthless blog posts and web page content for mortgage companies. Our affordable SEO copywriting services are perfect for mortgage companies that want to attract local mortgage leads.
Contact Mobile Copywriter for help with a small business promotion.