Lead Generating Ideas to Get More Website Traffic and Online Sales – Post #445

Lead Generating Ideas

 

Marketing tips to get found online could be a step in the right direction for a local business. Using a variety of search-engine friendly promotional strategies can increase website traffic and sales conversions for entrepreneurs who may have become frustrated with online marketing. Mobile Copywriter offers lead generating ideas to improve brand awareness and earnings for small business owners.

Are Lead Generating Ideas Difficult to Implement?

No. However, on the surface, many creative tasks appear hard to perform. For instance, a video editing professional might be able to revise certain types of footage within a day, while a novice could spend more than a week on the same project.

It is recommended for a company to focus on its core strengths and to outsource certain tasks to an expert. Taking consistent action is the differentiator among companies that attract a lot of Internet leads versus firms that are struggling to get website traffic and local sales online.

Best Lead Generating Ideas for Small Business Owners

A lot of small business owners are constantly looking for the best lead generation tactics to find prospective customers. Generally, content marketing and online advertising are the best ways to generate leads online.

Content marketing is a great strategy for a company with limited funds for online ads. Without having a trunk of advertising money, time and patience are needed to build brand awareness for a local business. After a local business has established a trusted presence on Google, Yahoo and Bing, consumers may be willing to spend more time learning about services that are offered to resolve certain needs.

Although, a company typically needs a large supply of content to get found online, it only makes sense to upload high-quality website content. Companies that immediately try to ambush website readers with content that is too thin or too promotional are often viewed as spammy service providers.

Online advertising often receives mixed reviews among small business owners. While some companies experience a massive amount of success, other business owners are losing the online advertising battle against more experienced marketers. Online advertising tools, such as Google’s Keyword Planner and Facebook’s advertising filters are helpful for lead generating ideas.

Shown below are several ways that local businesses are generating Internet leads:

  • Content Writing
  • Video Marketing
  • Webinars
  • Blogging
  • Press Releases
  • Podcasts
  • Social Media Networking
  • Pay-Per-Click Ads
  • Display Advertising
  • Retarget Marketing
  • Sales Pages
  • Actionable Funnels

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Lead Generation Ideas for More Website Traffic and Online Sales

Using several lead generation ideas could markedly increase a company’s website traffic. High-quality content that captivates website visitors to learn about local solutions to solve a problem could generate more online sales for small businesses.

Contact Mobile Copywriter for faster ways to get found online with content marketing.

 

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Online Sales Tips to Ignite Your Website Traffic – Post #407

Online Sales Tips

 

Professional website copy can drive a boatload of targeted leads to your website. Whether you offer mortgage loans, dental services, emergency plumbing services, legal advice or real estate services, additional website traffic can increase your opportunities to generate more leads. Mobile Copywriter provides fast-acting online sales tips for local business owners.

Online Sales Tip #1. Form a Strategy

Decide whether you will focus on social media marketing, search engine marketing, organic website traffic or a combination of methods. Consider whether you will use paid traffic sources, free traffic sources or a combination of the two. We primarily use organic website traffic sources (free traffic) and social media networking.

Knowing where your traffic will come from can enable you to focus on specific tasks.

Online Sales Tip #2. Identify Your Target Market

Target marketing is the best way to connect with your ideal customers. Knowing that your typical customer is a male who works in a professional occupation, between 30 and 55 years old, loves to golf and drives a high-end sports car is valuable information for an exotic automobile repair shop. Armed with a sufficient amount of knowledge, you will know where to channel your marketing efforts, as well as the activities that you should avoid. For instance, you can concentrate in areas that appeal to your ideal buyer versus promoting your services to a very broad market.

Forming a buyer persona will enable you to engage with your ideal customers.

Online Sales Tip #3. Create Shareable Content

Regardless of the marketing strategy that you employ, you can create shareable content that provides value for your audience. Many marketers are obsessed with getting a piece of content to go viral. However, you can build engagement with shareable content that readers enjoy. We help small businesses get found online with search engine optimized copywriting and with online sales tips.

Contact Mobile Copywriter for content marketing strategies to grow your business faster.