5 Clever Ways to Increase Online Sales – Post #449

Increase Online Sales

 

 

 

Website marketing strategies for small business owners are often met with various levels of success. However, entrepreneurs who are using proven methods to increase website traffic will have the best opportunities to get local Internet leads. Mobile Copywriter uses a reliable content creation process to help its clients increase online sales.

 

Create an Awesome About Page

 

Before making an online purchase from an unknown enterprise, a consumer is likely to review website information that provides some background details about the company.

 

Taking the time to create an “About” page could enable website visitors to gain greater levels of insight toward a company’s industry experience, accolades, knowledge, values and its mission.

 

Since consumers prefer to buy from trusted companies, it is a wise idea to write an awesome “About” page that helps to build brand awareness and to increase online sales for a local business.

 

Use a Conversational Tone to Engage With Website Visitors

 

Compelling content that provides valuable information for website visitors may lead to higher levels of user engagement and substantially increase online sales. So, rather than using terms that a reader will need to research to understand, content creators are advised to employ a conversational tone.

 

In some industries, it is rather easy to explain and to share information. For instance, many writers in the fashion industry, sports or the entertainment industry have very few reasons to use overly technical terms to impress website visitors, blog readers or social media followers. Generally, a basic overview of certain topics can keep website visitors engaged online.    

 

However, in other industries, many readers are confused by content that appears on websites for certain services, such as personal finance (mortgage loans, insurance, investments, auto financing, taxes, banking) law, education, health, dentistry and a variety of home contractors (plumbers, HVAC, professional cleaners, electricians).

 

Simplifying website content into information that is easy to consume is the best way to increase engagement with online shoppers. We help local business owners dispense healthy chunks of content that website visitors enjoy. It is the best way to ensure that website visitors are eager to return to review and to share valuable content.

 

Add Call-to-Action Copy to Increase Online Sales

 

On a sales floor, it is common knowledge that asking for the sale increases the probability of closing the deal. Online, it is more important to ask for the sale. Because, in-person sales are largely closed on the buyer’s emotional state. When shopping online, a buyer is subconsciously planning to peruse several websites to gather information about a specific product or a service.  

 

Solving a problem or proving information that helps website visitors is the fastest way to increase online sales. Call-to-action copy subtly guides website visitors toward a phone number, a contact form, a lead magnet or another item to obtain an immediate response.

 

Content writing that simply adds a “buy now” button to solicit a purchase will rarely work. However, when compelling forms of content align with information that users are searching for online, business owners will realize increased engagement with website visitors.

Post Consistent Types of Content Toward a Targeted Audience

 

Companies that operate within a particular niche are encouraged to post content that relates to specific products or services. Deviating away from the types of content that attracted readers to a website might lead to lower levels of trust and poor user experiences.  

 

When a user performs a Google search with specific keywords or a phrase, it is imperative to ensure that the information that a user is seeking is present on the specific results page where the user is directed.

 

Keep in mind that the majority of all web pages that are not related to certain keywords or search phrases will not appear within favorable search engine rankings, anyway.   

 

Search engine optimization experts refer to a term that is known as Latent Semantic Indexing or LSI. The process is a mathematical analysis of similar terms that relate to the main keywords on a website.

 

The targeted audience for a mortgage broker might occasionally search for the term “private money” versus “mortgage lender” “home loans” or local mortgage broker.”

 

Entrepreneurs who consistently add valuable content that readers are searching for can expect to build an audience that regularly consumes and shares specific information. Additionally, the enhanced engagement should help increase online sales for small and mid-sized businesses.

 

Refresh Stale Web Pages With Search Engine Optimized Content for Mobile Users

 

It is important to create content that is easy to scan for users who are constantly on the go. Mobile marketing in 2018 will require companies to provide concise details to users who want a quick overview of certain products and services. Therefore, the creation of blog posts and web page content with more than 2,000 words is likely to become a practice from the past for marketers who aim to increase online sales via mobile users. 

 

Marketers and small business owners should know that Google largely frowns on websites that display stale, duplicated, irrelevant and thin forms of content. Conversely, the search engine giant periodically rewards websites (via higher search positions) that are frequently adding high-quality content for web-based users to discover.

 

Aside from paid advertising, content that is search engine optimized is the easiest to find online. It is important to remember that mobile users have surpassed the amount of daily desktop users. Therefore, it pays for nearly every type of business to get found online via mobile search engine results.

 

Among the best ways to get found in mobile search is to hire an experienced content writer or an SEO copywriter who knows how to increase website traffic for local businesses.

 

Mobile Copywriter helps local business owners obtain more Internet leads from website visitors who are searching online for specific products and services. The bulk of our clients are mortgage, insurance and legal professionals. However, we also help a variety of contractors, entertainers and small business owners who want to build stronger relationships with local prospects.

 

Use the button below to contact us now for search engine optimized content that motivates website visitors to make an online purchase.

 

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Hire Website Content Writers to Generate Mortgage Leads

Writing Articles

 

Internet advertising and digital marketing strategies are helping lending professionals earn more money online. Although, companies with extensive promotional budgets are crushing many local mortgage brokers and mid-sized lending firms.

Mobile Copywriter levels the playing field with the creation of professional website content to generate mortgage leads. Now, there is no reason to repeatedly lose business to larger competitors with deeper pockets.

Why Hire Content Writers for Lead Generation?

In the years ahead, mortgage companies that maintain frequent engagements with prospective borrowers will consistently close more business. So, why should local brokers and lenders hire professional content writers? Similar to the reasons that a first time home buyer should seek representation from a licensed real estate expert versus pursuing for-sale-by-owner properties, a lending expert should want to hire the best copywriters to create content for mortgage lead generation.

Sure, it’s fairly second nature for lending professionals to interpret rate sheets and investor guidelines, however, it takes a different skill set to craft topics about financial content that will retain the attention of website visitors.

Having just a few precious seconds to engage with readers who are searching for a loan to buy or to refinance a home, mortgage lenders can outsource their article writing services to professional copywriters who can eloquently guide readers toward a call-to-action. Besides, hiring content writers or a professional copywriter will save lending specialists a ton of time.

Hire Copywriters to Generate Mortgage Leads With SEO Content

Search engine optimized website content increases the probability that a local mortgage company might get found online. Since many of the results that appear on Google’s first page are already search engine optimized, it is wise to hire the best SEO copywriters to create website content and to craft informative blog posts.    

Who does not not want to rank at the top of Google’s search engine results page? Companies are scrambling to maintain their search engine rankings that generate hundreds of free mortgage Internet leads. We specialize in creating professional mortgage content that increases visibility online for local brokers and lenders who are aiming to rank on the first page of Google, Yahoo and Bing.

Cost for SEO Copywriting Services

SEO content for mortgage companies is very cost effective. Our annual costs to create search engine optimized website copy is typically recouped with just one or two closed loans. When compared to the costs for pay-per-click leads, search engine marketing, online advertising and direct mail campaigns, hiring SEO copywriting experts is a much better value.

In addition to gaining top search engine rankings for small businesses, a stronger level of engagement is achieved when website visitors are sticking around to consume more content. The amount of time that the average reader spends on a website is a factor that Google uses toward its ranking factors. For instance, a website where visitors are typically hitting the back button or clicking away within eight seconds will not fare well in Google’s search engine ranking. While a website that maintains a reader’s attention for 30 seconds to several minutes or more will usually gain higher page ranks than inferior sites.

While no one outside of the Silicon Valley headquarters knows the precise reason that Google will improve or demote a website’s ranking, it is reasonable to expect that the search engine giant will prominently display results that provide informative and enjoyable content for other users. Therefore, beyond the relatively low cost for SEO copywriting, it is very wise to hire the best SEO copywriters for mortgage professionals.           

Sales managers and company executives should know that a mortgage website that does not appear on Google’s first page of local search results for valuable keywords and long-tail keyword phrases are losing business to nearby competitors. While there is usually enough business for most mortgage companies to find a way to survive, when a prospective borrower clicks onto a lender’s website that shows up on the first page of Google, opportunities are lost for brokers and lenders with website rankings that appear beyond page one of the world’s most popular search engine.

In most areas of United States, thousands of local searches are performed everyday for mortgage related terms. Companies that excel at mortgage marketing will be poised to connect with more website users who are searching for a home loan.    

Order Content Writing Services for Mortgage Lead Generation

A healthy supply of mortgage leads can result in more closed loans. Loan officers who are consistently closing deals will be happier about showing up for work. When a lending team is fired up about reaching certain monthly goals, a mortgage company might realize stronger profits.

Our system is designed to generate fresh mortgage internet leads via organic marketing strategies versus live transfer leads or other costly mortgage lead acquisition methods.

Companies that are driven to engage in mortgage marketing that achieves more brand awareness and online inquiries will be able to close more loans. Deciding to order content writing services for mortgage lead generation is the first step toward success.

Next, it is wise to set a monthly mortgage marketing budget that encompasses original content creation, search engine optimization and social media promotion.  

Mortgage companies with a robust marketing strategy can obtain a health amount of local Internet leads. Hiring cheap article writing services to create website content rarely produces top search engine rankings. When low-quality content writers fail to produce engaging content that results in more online leads, mortgage marketing managers will usually opt for pay-per-click ads that appear at the top of the search engines.

Hiring affordable SEO Copywriters to create persuasive content that compels readers to inquire about financing to buy or to refinance a home is a cost-effective way to grow a local mortgage company.

We use search-engine friendly methods to help mortgage websites and small businesses get found online. When a prospective client is performing a web-based search to find a mortgage loan, competitive brokers and lenders will want to receive the call.

Contact Mobile Copywriter to generate purchase money leads with search engine optimized content that sells.

 

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3 Top Mobile Content Marketing Ideas for Small Business Owners – Post #442

Mobile Content Marketing

 

 

Attracting new customers on a consistent basis is very important for small businesses. With several robust promotional methods, clever entrepreneurs can generate a ton of local Internet leads. Mobile Copywriter helps small business owners increase website traffic with top mobile content marketing ideas.

 

Create Concise Mobile Content Marketing Messages

 

A precise amount of content is needed for attention-grabbing moments to motivate a website visitor to take action. Mobile users who are constantly on the move are usually going to skim through website content to locate interesting information.

 

Websites with unsightly fonts, questionable graphics and walls of text are largely unappealing to mobile users. With the creation of concise content, we are able to retain the attention of mobile users for longer than average time frames.

 

In the mobile marketing arena, time is everything, and every second counts. Our mobile content marketing messages are concise and easy for web-based users to understand. Using informative content that does not contain a lot of fluff is the path to stronger user engagements.   

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Use WordPress for a Reliable Mobile Content Marketing Platform

 

Having a mobile website is essential for small-to-medium-sized businesses. Managing a mobile website for small businesses is a lot easier with WordPress. As a premier mobile content marketing service, we highly recommend WordPress websites for small business owners.

Website updates are easy to perform using WordPress. For small businesses that are interested in our mobile content marketing program, we offer affordable WordPress design and hosting services.

 

Hire SEO Copywriters for Mobile Content Marketing Strategies

Competing with other local business owners to attract more website traffic will require a significant amount of search engine optimization experience. Hiring SEO copywriters to form solid mobile content marketing strategies could enable a small business to increase website traffic, generate targeted leads and to convert more online sales. Take action today to get found online in local search engine results. We are experts at improving online visibility for small business websites. 

Contact Mobile Copywriter to order professional article writing services online.

 

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SEO Content Writing Services to Dramatically Increase Website Traffic – Post #438

SEO Content Writing

 

Substantial improvements in website traffic could lead to more online sales for a local business. However, organic search engine rankings are needed to get found online. Small business owners can contact Mobile Copywriter about SEO content writing services to dramatically increase website traffic.

What is SEO Content Writing Going to Achieve?

Millions of blogs and websites are launched each day. A small business will need to standout from local competitors. Search engine optimized content writing is designed to improve a website’s visibility online.

A company’s brand awareness can improve as prospective customers locate useful information online. SEO content writing can enable readers and search engines to quickly find results that are relevant to a web-based search.

SEO content might get shared online, get stored into a reader’s favorite references or obtain social media likes. Ideally, SEO content will get ranked on the first page of Google and other search engines. We provide content writing services that substantially increase website traffic for local business owners.

Hire SEO Content Writing Services for Keyword Research

SEO professionals are aware of the benefits of keyword research. Creating content with targeted keywords can dramatically increase website traffic for a mortgage business, travel agency, real estate firm, insurance company and other small businesses.

Instead of simply mentioning a keyword, an SEO content writing specialist can perform keyword research to locate the most desirable phrases for a specific niche. With engaging website content that seamlessly integrates popular keywords into blog posts, web page content, press releases, newsletters, social media posts and other items, a small business website could realize much more website traffic.

Hiring copywriters to perform SEO content writing services will ensure that a local business has high-quality website articles. Buy content writing services online from Internet marketing professionals who provide affordable rates.

Contact Mobile Copywriter to get found online and to generate more Internet leads.

 

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Generate Leads Online With Engaging Website Content – Post #436

Generate Leads Online

 

Finding ways to attract more online sales confuses a lot of marketers. Using engaging website content is a very practical way to connect with prospective buyers. However, it all starts with a reliable approach to generate leads online.

Learn How to Generate Leads Online

Beyond securing an occasional Internet lead, a small business owner can consistently generate leads online with engaging website content or via paid advertising. When readers obtain valuable information online, there is a good chance that the content might be shared or bookmarked for future references.

Learning how to generate leads online is similar to fishing. A business owner who masters the craft may be able to avoid starving conditions. Experienced fisherman also know where to look for schools of the most desirable fish.

A similar approach may be applied toward getting targeted Internet leads. Using various lead magnets, such as free ebooks, newsletters and product samples are great ways to draw inbound leads toward a small business website.

Time and experience helps a fisherman become more proficient. Using our daily tips offer ideal ways for entrepreneurs to learn how to generate leads online.

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Creating Engaging Website Content That Will Get Found Online

Why should a small business allocate a variety of resources to create content that no one reads? It happens more often that most people might imagine. Boring website content that fails to inform or to entertain readers should be rendered as useless information.

A small business owner can create content that solves a variety of problems for local customers. When proper content marketing strategies are performed, a business will have greater opportunities to get found online.

Mobile Copywriter provides helpful marketing support for small business owners who want to dominate their local competitors. To increase visibility so that a small business will get found online, we create web page content, engaging blog posts, social media posts and press releases.

Use the blue button below to get information about our online support services for small businesses.

 

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Marketing for Qualified Sales Leads – #Post #418

Sales Leads

 

Finding customers to call can consume a lot of time for a professional sales representative. Speaking with the wrong customers could be a waste of time, too. Quality time that is allocated toward marketing for qualified sales leads may result in more closed transactions.

Why Qualified Sales Leads are Used by Top Performers

If every customer contact resulted in a closed sale, an order taker could probably close many of the same transactions. Everyone knows that sales is largely a numbers game. However, instead of working with a hundred prospects to achieve a one percent closing ratio, it makes more sense to shoot for a 10 to 20 percent closing ratio via qualified sales leads.

Top sales reps seem to have a unique process for weeding out the tire kickers. Ironically, top performers will spend a limited amount of time with customers who are not qualified to make a purchase. By spending a higher percentage of their working hours with qualified buyers, top sales reps should have more closed deals than sales reps who are shuffling through a generic list of Internet leads.

Using Content Marketing Strategies to Generate Qualified Sales Leads

In many industries, sales representatives are using the same methods to get Internet leads. Instead of buying leads that have been sold to multiple insurance companies, mortgage companies and real estate firms, a sales rep can use content marketing strategies to generate qualified sales leads that have a higher probability of converting.

Content enables sales reps and small businesses to connect with local consumers. When consumers are given helpful information and actionable tips, there is a good chance that the provider will receive a phone call when certain products and services are needed.

Copywriters can produce high-quality content to obtain qualified sales leads. We provide the best content writing and marketing strategies for small businesses.

Contact Mobile Copywriter for Internet marketing strategies to convert more sales.

 

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Organic Search Provides the Best Leads for Low-Cost Marketing Strategies – Post #412

Best Leads

 

Low-cost marketing strategies can save money and increase profits for small businesses. Obtaining a favorable organic search engine ranking can attract more website traffic from local prospects. High-quality website content is needed to generate the best leads online.

Does Pay-Per-Click Provide the Best Leads for a Small Business?

Pay-per-click leads can provide value for companies with a significant marketing budget. If a company converts enough pay-per-click leads, a positive return on investment could encourage an entrepreneur to continue using the strategy.

For small businesses with limited amounts of advertising money, the best leads are obtained for free.

Is Social Media Marketing Guaranteed to Deliver the Best Leads?

A lot of marketers are sold on the benefits of social media promotions. Everyday small business owners are advertising on Facebook, Twitter and LinkedIn to generate local leads. However, some entrepreneurs are making money via social media ads, while a lot of business owners are losing money via social media advertising.

Free Internet leads that enable a small business owner to spend money on other items are the best leads to pursue.

Why Organic Search Provides the Best Leads for Local Businesses?

Organic search engine results are provided via Google, Yahoo and Bing for free. However, it takes time for a small business website to reach the first page of local search results. Since many entrepreneurs are seeking lightening fast results, paid advertising is the chosen path versus building content to generate free Internet leads.

A search engine optimized website could generate a daily supply of leads. More closed deals are possible when a sales rep has access to an unlimited amount of targeted leads. Whether using a smartphone, laptop or desktop computer, an Internet connection enables anyone to perform a web-based search. Many users are conditioned to skip over the paid ads to view the organic search results. Companies that appear in the upper portion of the organic search engine results are most likely to receive inquires from prospective buyers.

Contact Mobile Copywriter for lead generation strategies to close more sales.

 

Close More Home Loans With Targeted Mortgage Leads

Targeted Mortgage Leads

 

Finding a home mortgage loan is so easy for home buyers. So how can a mortgage professional compete against thousands of hungry loans officers within the same state? Targeted mortgage leads from Mobile Copywriter provide a lifeline for loan originators who are eager to ramp up their sales production.

Why Should a Home Lender Use Targeted Mortgage Leads?

Prospective home buyers rely upon search engines to find local lenders for financing. However, when a borrower searches for a mortgage loan, it is quite possible to get results for companies that specialize in reverse mortgages. For instance, if your company specializes in FHA loans for first time home buyers, but after performing a quick Google search, your company’s website does not appear on the first page of Google, other companies in the area may be called for a purchase money mortgage loan.

A company that specializes in conventional loans might receive phone calls from borrowers about government-backed loan products. Do you think the companies that receive FHA mortgage loans or VA mortgage loans will turn those borrowers away? Probably not. Some attempts to close the borrower with a less competitive interest rate may be made, unless the borrower shops for more attractive terms.

Now, if your company dominated the first page of the local search engine results for the phrase “FHA Mortgage Loans in California,” your inquiries for financing would increase substantially. A larger number of inquires will increase your opportunities to submit more mortgage loan applications into your pipeline. With our strategies to generate an abundance of targeted mortgage leads, you should be able to close more home loans.

Get Targeted Mortgage Leads With SEO Copywriting

Search engine optimized copywriting is enabling local mortgage brokers and lenders to obtain targeted mortgage leads. Knowing how to connect with your ideal prospect will save time and a lot of money. We specialize in low-cost mortgage lead generation strategies that produce inbound phone calls or email requests for specific types of home loans.

Contact Mobile Copywriter to generate more website traffic and local Internet leads.
 
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SEO Firm Generates Mortgage Leads Online

Mortgage Leads Online

 

Specialized Internet marketing strategies enable knowledgeable professionals to obtain free sales leads. Without spending thousands of dollars each month toward online advertising, an entrepreneur could realize a higher return on investment with a variety of evergreen marketing materials. Mobile Copywriter is an online marketing company and an SEO firm that generates mortgage leads online for its clients.

Why Should Lenders Generate Mortgage Leads Online?

Traditional lead generation campaigns are expensive to maintain for local mortgage companies. Many offline promotional methods consist of printed materials, postage costs and mailing lists. A mortgage company might routinely mail brochures, newsletters, postcards or flyers. However, the expenses are far greater than online promotional methods.

While it may only take a few responses for an offline mortgage campaign to realize a profit, a strategy that targets web-based users may be much more profitable. In many instances, consumers are likely to throw promotional mail into a trashcan. Whereas, mortgage leads online are generated from consumers who enter specific keywords into a search engine, such as Google, Yahoo or Bing.

Hiring a An SEO Firm for Copywriting and Lead Generation Services

Getting qualified mortgage leads through a lending website is a lot easier than it sounds. Many mortgage websites are not properly optimized with content and keywords to attract local Internet leads. Additionally, a lot of mortgage lenders and mortgage brokers are using similar types of website information.

For the above reasons, many mortgage lenders and loan originators will buy mortgage Internet leads or spend an enormous amount of money on pay-per-click ads. Hiring an SEO firm for mortgage companies or a copywriter for mortgage companies is the best way to compete for free internet leads from local search engine results.

Connect with Mobile Copywriter to get fresh mortgage leads online. As an affordable SEO firm, we help small business owners increase website traffic and online sales. Get info today!
 

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Inbound Marketing Leads for Insurance Companies and Mortgage Lenders

Inbound Marketing Leads

 

Online sales leads from target prospects will improve conversion rates. While advertising on the web is expensive, insurance companies and mortgage lenders can generate free Internet leads. Financial companies can sell more products online by hiring Mobile Copywriter to obtain inbound marketing leads.

Why are Inbound Marketing Leads Important for Financial Companies?

Inbound marketing leads stem from consumers who are interested in buying a particular product or service. Outbound marketing strategies involve online advertising, cold calling, direct mail and other types of advertising to connect with consumers. Insurance companies and mortgage lenders can benefit from consumers who are searching for products online versus attempting to reach buyers with paid forms of outreach.

Qualified Internet Leads for Insurance Companies

Purpose-driven content may be created to build engagement with consumers who are looking for specific types of insurance products. For instance, a copywriter can craft content that is designed to attract leads for auto insurance, life insurance quotes or for low-cost health insurance rates. Professional copywriters can also create content to generate qualified insurance leads for experienced car drivers, financial products for seniors or family-oriented types of financial protection.

Content Marketing for Mortgage Lenders

Mortgage lenders typically display similar types of content that borrowers can easily find on competing websites. To attract attention, many mortgage lenders will feature daily interest rates on popular web pages. The lowest rates are rarely the driving force that prompts a borrower to contact a mortgage lender. For instance, it is unlikely that the typical borrower will visit five or more local mortgage websites just to compare advertised interest rates.

Borrowers will visit multiple websites to find a trustworthy mortgage company that will meet their financial needs. Content that keeps the borrower engaged for longer time frames than competing websites might result in an inbound lead for a local mortgage company.

SEO Copywriting That Attracts Inbound Marketing for Financial Companies

Search engine optimized copywriting for financial companies is the best way to generate low-cost leads for insurance firms and for mortgage lenders. Our SEO copywriting service generates targeted inbound marketing leads for sales professionals and for small businesses. Contact Mobile Copywriter today about strategies to increase online sales for a financial company.